How Do You Differentiate Paid SMM From Organic SMM?

As a business owner, you may hardly know the difference between organic and paid social media marketing. Let us give a brief introduction to both and explain the importance. Remember, you will be needing both to promote your venture.

Organic social media marketing refers to the promotion of unpaid content. Sharing posts, comments, images, articles, videos, and more with zero budget lies under the organic category. On the other hand, paid social media marketing, as per its name serves as a promotion with a budget. In this category, you pay a certain amount to advertisers for posting your content. It consists of sponsored ads and boosted posts majorly.

Fortunately, at YourDigiLab, we are willing to provide you with both types. With years of expertise, our social media agency strives to offer you benefits in every way possible.

image image image

Apply Social Media Marketing To Build Your Brand Across The Web


When a business owner chooses in-house marketing, a lot of money goes by. It is because a proper media team is required to handle everyday chores. However, such investments are not suitable for growing businesses. Most companies, for this reason, give attention to social media agencies. It helps them pay attention to their everyday chores while promoting their business.


Besides promotion, a dedicated marketing team takes responsibility for brand exposure. It means you get the chance to promote your venture on multiple media networks such as Facebook, Twitter, Instagram, and LinkedIn. Also, you can visit YourDigiLab today and collaborate with the best social media services instantly. We promise to grow your venture regardless of time.

Get started for FREE!

Fill all fields so we can get some info about you. We'll never send you spam.

By signing up, you accept our Terms & Privacy Policy


Facebook marketing is one of the most popular and appreciated forms of online advertisement. According to statistics, the platform owns more than 2 billion daily active users (DAU) and around 3 billion monthly active users (MAU). Almost 75% of these users come across an advertisement monthly. Knowing the right audiences can help business owners to meet their goals.

Our marketing team posts on Facebook in the form of videos, images, text, and stories. Also, users can share live videos to connect with more audiences. On average, the CTR for Facebook ads throughout the industry falls around 0.9%. We work on different strategies to reach a CTR between 2-5%. You can feel free to hire our experts and start promoting your business on this channel.



With two successful decades, LinkedIn makes the best platform for B2B and professional marketing. It holds more than 900 million users from approximately 200 different regions and countries. While more than 200 million of its users are from the USA alone, business owners can take complete advantage. We build networks for all our clients by sharing their brands on LinkedIn.

Our experts can promote your company pages via newsletters, blog posts, and emails. Also, we work on profile connections by adding the ‘Follow’ button to official pages. Business owners consider it an ideal platform to directly connect with professionals and keep track of leading competitors. On average, the CTR for LinkedIn ranges between 0.4% and 0.7%. Hire us anytime to reach a higher value at a lower cost.


The TikTok app has been downloaded over 3 billion times by iOS and Android users worldwide. According to reports, it has around 1 billion daily active users (DAU), which makes it ideal for social media marketing. Many business owners prefer it for the promotion of their products and services. At YDL, our professionals create smart TikTok marketing strategies to get started.

The app is primarily used for hashtag marketing, as they make the most of its views. Also, it is a great channel for influencer marketing. To grow successfully on this platform, make sure to post regularly. It directly targets the young generation and keeps viewers engaged for almost 56 minutes per day. A good CTR for TikTok is above 1% at least. Hire our agency to help reach this value or above quickly.



Reddit is more of a social news platform used majorly for sharing content from other resources. With more than 430 million monthly active users (MAU) and 52 million daily active users (DAU), it makes an ideal pick for social media marketing. Professionals tend to use it for organic as well as paid advertisements. It lets you post content in the form of text, images, and videos.

Our marketing team can create multiple subreddits for clients based on their services and products. Creating a strong community on this channel tends to grab more views easily. Also, we help business owners find the right topics on Reddit for promotion. The average CTR for Reddit results is near 10% and above. You can connect with our team to start advertising your business on this channel.


Meeting Different Ends Of The Industry Through Social Media Marketing


When you work with an experienced social media agency, results are in-form of higher click-through rates in each post. For instance, YDL has a talented team of expert marketers and advertisers from all over the world. With earned industry expertise, our professionals have catered to multiple businesses throughout the online community. Besides promotion, we can help you with copywriting, development, designing, and much more.


From trending posts to outstanding campaigns, we can provide you with everything you like. Moreover, we can guide you about the internal management of your media channels. Things may seem risky at the start, but after a few trials, your business will grow all over the media. Give attention to our plans and allow us to promote your venture in the best way possible.

The Difference Social Media Marketing Can Bring To A Business

Multiple Marketing Platforms

Most entrepreneurs limit social media marketing to a few popular networks. These may include Facebook, LinkedIn, Twitter, Pinterest, and YouTube. However, our futuristic media has a lot more to offer. For instance, WeChat, Snapchat, WhatsApp, Telegram, and Tumblr. These are some of our generation’s favorite channels when it comes to retail and purchase.

Fortunately, at YourDigiLab, we can help you promote your venture on these platforms too. Our firm supports social media marketing on every channel, either major or minor. Our team is passionate to help you in every way you like. We can give attention to any particular network and help you gain popularity over it easily. Also, our team will go through detailed research of reviews, statistics, and analysis to pick the best platform for your business.

Improved Online Exposure

Social media marketing is gradually becoming an online tool for brand exposure. With increasing popularity and utilization, it thrives as a progressive and powerful resource for business promotion. Leading social media channels like Twitter, Facebook, Instagram, Pinterest, and LinkedIn are the easiest way to earn exposure and customer attraction.

Hence, at YDL, we drive the best out of these networks through planned campaigns. Our team has great ideas to create a marketing strategy for startups. One of these is content marketing. By promoting amenities through content, entrepreneurs enhance possibilities for social signals and media engagements. Also, we have our content marketing team ready to write about your venture drastically.

Higher Customer Satisfaction

We work keenly on the right ways to use social media for business promotion. It helps our clients to make the most of every social account in a limited time. By staying active on leading networks, you can develop a progressive connection with your target audience. Thus, at YDL, we hire special marketing experts to work on different social accounts at once.

Besides advertising your venture through content, our social media company utilizes other marketing methods. For instance, the use of video marketing helps to display testimonials to interested clients. Also, it is a great approach to strengthening brand validity in the industry. By using such tricks, we focus on strengthening your relationship with subscribers and loyal consumers.

Particular Audience Targeting

The basic rule for running a business in the digital world revolves around conversions. You only get higher sales when your brand is targeted enough to reach potential customers. No matter how popular a brand becomes, it requires interested clients for valuable revenue. Henceforth, our social media marketing services team reaches consumers through mandatory metrics like age, location, interests, and more.

By hiring advertisers at YourDigiLab, your chances of finding a target audience add up. Give attention to our expert strategies and let us analyze your niche market properly. We promise to study the online behavior of consumers you wish to attract. In response, our professionals will create targeted ads and content that engages potential customers only. Let our social media agency ease things for you.

Supportive Business Plan

An ideal social media agency customizes packages according to every client’s budget and needs. It means you get the chance to promote your start-up without spending all your savings. We are one of such companies in the digital industry. Our prime focus is on the satisfaction of every customer regardless of their financial capacity. 

Hence, we are here to discuss every detail with you. By practicing budget control, you can run your business with minimum loss. Feel free to share your budget plan with us. As a result, we will prefer you our services without exceeding them. Also, we will give attention to our quality for the best results.

Improved SERP Rankings

The two most popular search engines on the Internet are Google and Bing. Interestingly, both of these understand the importance of social media marketing. It is why SERP results include tweets, updates, comments, likes, and other posts from media channels. Also available are details of social media profiles.

Keep in mind that the basic theory reader was around social media shares. The more people share your business content through these channels, the higher traffic these engines return to your website. It is why we always try to get your content shared on every major and minor network. Having improved SERP rankings can boost business growth.


The Way We Plan Our Social Media Marketing Strategy

Media Manager Introduction

Firstly, we introduce you to a social media manager who is responsible for running and analyzing social media campaigns. This media expert learns about your business while examining every competitor. Later, he or she interacts with your entire company to meet expectations.

In-Depth Analysis

Here, our manager runs an in-depth analysis of your venture. It helps them learn every detail of your business and take all necessary steps for outdoing others. This analysis will help in building the foundation for future social media marketing.

Data-Driven Strategy

Our specialist will now build a short and long-term strategy for promoting your company. It will include a set of data points through which you will easily align your business goals. At this step, YDL encourages you to clear all your queries and provide feedback.

View Tangible Results

By running an approved social media campaign, our specialist will now track its performance. From comments to queries, customers will get responsive to your business. You are advised to analyze the difference in your venture and decide whether or not to hire our specialist.

Striving to get better

Biggest Motivation of my milestones



Posts published



Leads generated for our clients



Increase in post impression